The Bread Shed is a Keene, New Hampshire based bakery that sells handcrafted breads and baked goods.
They were expanding their wholesaling and wanted to stand out on shelf but still feel relevant to the local-minded consumer. Their labels were folksy and crowded with information.
We redesigned their logo and packaging to better reflect the brand as high quality and artisan and increase transparency about the product.
The Bread Shed’s customers and wholesalers love the new clean look.